IGYS EVENTS:
 
 National market survey-2002
 International conference
 

NATIONAL MARKET SURVEY-2002

IGYS has conducted a national survey on Master degree programme MARKETING AND TRADE MANAGEMENT in September - November, 2002. The questionnaires were formed to target five main groups, namely:

  1. the graduates of Master degree programme MARKETING AND TRADE MANAGEMENT of 2000;
  2. the graduates of Master degree programme MARKETING AND TRADE MANAGEMENT of 2001;
  3. the undergraduates of BBA programme, who are planning to enter Master degree programme MARKETING AND TRADE MANAGEMENT in 2003;
  4. the current graduates of Master degree programmes in INTERNATIONAL BUSINESS and BUSINESS ADMINISTRATION of 2003;
  5. the employers, covering broad representation of Lithuanian regions and over 150 companies.

The data is being processed at the moment and it will appear in the REPORTS link in May, 2003 as well as some generalisations will be presented during the 3rd International Conference for Master Degree and PhD students "Society and Consumption: Economic-Managerial and Social-Cultural Factors", 4-5 April, 2003, organized by IGYS at Kaunas Faculty of Humanities, Vilnius University, Lithuania.


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